Ecole Hôtelière De Lausanne
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Why Not List Your Hotel on Airbnb?
April 19, 2018
Ever since Barry Manilow's drummer, David Rozenblatt, convinced Airbnb to start renting out whole properties in 2010, it has been technically possible for...
5 Ways to Build Soft Skills in Hospitality
April 9, 2018
A classroom can teach you hard skills that will help you land your first hospitality job. What's much harder to teach — and ultimately necessary to...
The Evolution of the Booking Journey
March 29, 2018
By David Gabriele
We’ve all done it…
We’ve all stayed at a beautiful hotel, visited an amazing destination, or eaten delicious food...
Are You Marketing to Your Guests’ Five Senses?
March 28, 2018
Sensory marketing has been used by some of the world’s biggest brands for decades. 35 percent of Fortune 500 companies have adopted some form of...
What Do Young Hoteliers Look for in Their Career?
March 26, 2018
What motivates a recently graduated student to work for an international hospitality brand? If you are unsure about the answer to this question, you might risk...
Protecting the Hotel Brand by Providing ‘Reliable’ Information
March 22, 2018
By Dr. Isabella Blengini and Dr. Giuliano Bianchi
Elle Darby may not be a household name but this video blogger does have influence in social media circles...
Brand Building: A More Cost-Effective Way to Raise Your Company’s Profile?
March 21, 2018
By Stuart Pallister
When Arnaud Bertrand and Junjun Chen finished their studies at Ecole hôteliere de Lausanne in 2008 they went on to set up HouseTrip,...
Africa: On a Rollercoaster Ride
March 1, 2018
By Trevor Ward
Towards the end of 2017, we witnessed the end of an era (a very long one) in Zimbabwe, as a soft revolution ousted President Robert Mugabe, and...
M&A in Hospitality: Stick or Twist?
February 15, 2018
By Stéphane Haddad
What’s the outlook for mergers and acquisitions (M&A) activity in the hospitality sector in 2018? We saw deals peak a few...
Marketing Trends in Hospitality: From Technology to Niches
February 13, 2018
By Dr. Meng-Mei Maggie Chen
Over the past year, Google made major inroads into the travel and tourism sector, changing the layouts of Google...
Boosting Employee Performance in Hospitality
January 3, 2018
Few industries make greater use of part-time and seasonal employees than the hospitality industry. But even as they provide extra hands in busy times and the...
Sustainable Hospitality: Catalyzing the Uptake
January 2, 2018
Sustainability has become a focal point for companies everywhere and the hospitality industry is no exception. Across the board, hospitality companies –...
In Hotel Valuation, Being Different Helps …
December 28, 2017
‘Cookie-cutter’ hotels are easy to build and operate profitably, but properties with unusual features often attract a premium on resale. For...
Serviced Apartments: Innovative Approaches
December 13, 2017
By Stuart Pallister, EHL Hospitality Insights
When it comes to the serviced apartment sector, as land prices rise, the trend is for smaller size units –...
CEO Pay: Analysts’ Forecasts and Compensation
December 11, 2017
By Giuliano Bianchi
CEO pay is a controversial topic as some executives have benefited massively from stock options even when their firms have not...
The Swiss Tourist Happiness Index
November 30, 2017
By Dr Yong Chen
How should we measure the tourist experience? Material well-being, or GDP, is regarded by some as insufficient to measure our quality of...
CSR: Make It Real and Tell Your Story
November 29, 2017
Many of the world’s corporations engage in charitable projects. Some do so because they sincerely want to improve the world, but others create programs...
Serviced Apartments: An Ever-Growing Sector?
October 23, 2017
By Stuart Pallister
In the first of two pieces on serviced apartments, we examine the drivers of growth in the extended-stay sector. In the second article, to...
Innovation … Who’s Really Doing It?
October 19, 2017
By Katharine Le Quesne
Certain industries are synonymous with innovation, trailblazing, game-changing. Hospitality is not one of them; a business built...
What Makes a Great Hospitality Leader?
October 3, 2017
By Jos Jumelet
There are a plethora of lists of traits of Business Leaders but what makes a great Hospitality leader?
According to Forbes, the 10 traits...